Family travel has been a hot topic this year as the industry acknowledges the struggles parents face when bringing the kids along for a ride.
Back in August, we offered a tip sheet for travelling with the kids and recently shared an airline concept designed around flying with the family. Yesterday, Thomas Cook launched “Kids First”, a program designed to put kids at the centre of family vacations proving that this trend is here to stay – like it or not.
With a focus on offering trips that have been “kid reviewed and parent approved”, Thomas Cook conducted a series of extensive research studies with families, interviewed popular “mommy bloggers” and had actual kids review resorts and rate them based on their experience. In addition, they partnered with family-focused tour operators and retailers like Indigo, Today’s Parent and Corus Entertainment to offer exclusive deals and incentives to ensure that every trip they offer would be enjoyable for everyone – parents included!
Check out their kiddie reviews here: www.thomascook.ca/kidsfirst