With the help of hidden cameras and over a hundred volunteers, WestJet Airlines took gift giving and holiday surprises to a new level.
The airline surprised passengers with a flash mob which included Santa, his elves, presents and perhaps the greatest gift, an express flight for passengers waiting for a redeye to Toronto.
The Youtube video taken by the hidden cameras has gone viral and has over 200,000 views. To top if off, the airline said it would donate flights to reunite families if its YouTube video reached 25,000 views. Definitely a good PR move and one that I expect will be duplicated by other companies in the future.
Watch the flash mob here!